Billy Long plans to fill the gaping Sunday night news hole by officially kicking off his campaign for Congress.
Long has been a candidate for months, but hasn't yet held a news conference.
He'll hold his first announcement at the PFI, Diamond Ridge Market on South Ingram Mill Road on Sunday at 3:30 p.m.
The move is smart tactically, because Long will likely get top billing on the usually slow Sunday-Monday morning news cycle. No word yet on how grumpy political reporters will be on getting their weekend snipped short;)
Long faces Sen. Jack Goodman, Sen. Gary Nodler, Greene County prosecutor Darrell Moore and Jeff Wisdom in the 7th District's GOP primary.
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